{Not So} Wordless Wednesday - Getting Fit with Cheryl Burke + Ideology + a Kardashian too! {Photos}

Earlier this month fashion editors, Manhattan’s social elite, and taste-makers alike celebrated the announcement of Ideology’s new face of the brand, Cheryl Burke, who was on hand for the festivities at the chic Dream Downtown Hotel.

Cheryl Burke, a renowned professional dancer and two-time winner of Dancing With The Stars, will appear in the campaign for the line launching in February 2012.

Guests sipped on cocktails and previewed the collection to the tunes of Reality TV’s newest DJ, Rob Kardashian, who spent time in the DJ booth and mingling with guests. Fashion celebutants Phillip Bloch, Richie Rich, and Supermodel Irina Shayk, were also in attendance. Professional dancers surprised guests with hot and original dance routines wearing the new line.

The new line reflects a modern design comprised of functional easy to mix-and-match pieces that add a beat of unexpected fashion to any errand, tango, or work-out. And as we transition from our Holidays promos to our annual 'New Year, New You!' features, I couldn't think of a better Wordless Wednesday, since I'm sure most people will have Fitness somewhere on their New Years Resolutions list.

I'm mixing my photos (which are watermarked, please do not 'borrow' them, with the photos supplied by the PR firm (non-watermarked, but I suggest contacting Factory PR for permission, they are being used on my site with permission).

I had a fun time, and needless to say 'The Official #TwitterPartyDJ' was tempted to take over the turntables. Although with DJ Rob Kardashian spinning the tunes, I was able to just mingle and relax! :)

Tip: Press on any photo to see them bigger!

I love how the tops work WITH a woman's curves!

The pants come in different lengths so there is something for everyone!

The Sport Bra comes in a wide variety of colors

A Belief in the Power of Movement - I just love that! I'm 26 pounds down and counting!

Who Says Workout Bras have to be utlitarian? A little something for my girly girls!

(Left) Rob Kardashian, (Right) Cheryl Burke

Second from Right: Rob Kardashian

Cheryl Burke, Face of Ideology, (exclusive to Macys) Workout Apparel

(Left) DJ, (Center) Rob Kardashian (Celeb DJ), (Right) Cheryl Burke

(Left) Cheryl Burke of DWTS, (Right) Rob Kardashian

(Left) Ascending Butterfly, (Right) Mama Butterfly

Dancers all wearing Ideology Fitness Wear! Love that they made this one B&W!

(Left) DJ, (Center) Cheryl Burke, (Right) Rob Kardashian (Celeb DJ)

Cheryl Burke (Center) surrounded by Dancers

(Left) Mama Butterfly, (Right) Ascending Butterfly in the background holiday decor at Dream Hotel NYC - How about that scary Polar Bear?

(Left) Mama Butterfly, (Right) Ascending Butterfly and hiding behind the small tree, a Reindeer!

Ideology, which will feature neutral and brightly hued jackets, sweatshirts, tops, bras, pants, shorts and accessories ranging from $7.98 to $58 will launch at Macy's Spring 2012 (hopefully we can get them to come back, and host a reader giveaway once the line actually launches in the new year!)

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FTC Disclosure: This is NOT a sponsored post. No monetary compensation has been received, no gift bags were received. I attended this event as a member of the digital press and was under no additional obligation to post. All Opinions Expressed are 100% my own. Non-watermarked photos used with permission by Factory PR.

Happy Fourth of July Weekend Butterflies!

Happy Fourth of July Weekend Butterflies. I am taking a well-deserved Holiday Weekend, our offices are officially closed and will re-open Tuesday, July 5th. New giveaways will be posted next week, and all entries will be processed for the California Wine Club and Carolina Pad giveaways over the weekend so the winners can be notified next week. So if your comments don't appear yet, no need to email me, they will appear soon!

This month look for the return of our Featured Handbag In The Spotlight (we apologize for last month's hiatus, we had an un-expected cancellation and then decided to focus our efforts on the Dads N Grads Buying Guide instead, we are happy to bring back our favorite feature!). July's bag will be a stunner from our friends at Elliott Lucca! Our monthly book club will also return and July kicks off our 'Summer of Surprises' Giveaways! We have a ton of summer fun planned at Ascending Butterfly, hope you'll join us! And refer some friends too!

What are your plans for this weekend? Barbeque with the family? Picnic at the Beach? Fireworks? As a New Yorker, Macy's Fireworks are pretty much a New York institution!

 

Whatever your plans, drink in moderation, please don't drink and drive, and please stay safe!

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Martha Stewart's Pie Pop-Up shop - THIS WEEKEND ONLY!

PRESS HERE: VIEW LARGER

It seems that the New York Times’ prediction that pie would be a big topic in food this year is proving true. Martha Stewart has a new Pies & Tarts book, on sale March 22, and to celebrate the book, she’s opening up shop – a Pie Pop-Up shop, that is. For two days this weekend, the shop will sell mini versions of the pies and tarts featured in the book, as well as the book itself. Martha’s bakers will be on hand and each book purchase gets you a chance to win great products from the Martha Stewart Collection at Macy’s!



Who: Martha Stewart

What: Pie Pop-Up shop

When: March 26th and 27th (Saturday and Sunday)

Where: 93 Greenwich Avenue (Between Bank Street and West 12th Street in NYC Map HERE)

How: (Can you get involved? Glad you asked!) - Come buy dreamy cream pies, dainty lemon tartlets, classic fruit pies, savory galettes, rustic hand pies... and the brand new book that shows you how to make all of them!

PLUS meet the bakers behind the book! We'll have raffles every hour on the hour!

Don't forget to check in on Foursquare: http://foursquare.com/venue/18279971

*Make sure you grab a recipe card featuring one of Macy's Culinary Council Chefs & their favorite recipes!

I for one love pie! And since I have a birthday coming up soon, Cherry Pie is my favorite, in case you wanted to send me baked goods! :)

All kidding aside, while I love eating Cherry Pie, I have NEVER, EVER attempted to bake one myself. I'm thinking I should head down there early, to secure my cookbook and make sure they don't run out of pie before I get there!

<-Special Thanks to our friends at Everywhere for letting us know about this great event to share with all Ascending Butterfly Readers!

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FTC Disclosure Info: Everywhere provided me with a Macy's Gift Card to help faciliatate this post, however all opinions expressed herein are strictly my own. And because full disclosure is very important, I really do love Cherry Pie! :)

Macy's Fifth Annual “Shop For A Cause”charity shopping event!

You all know how much Ascending Butterfly loves to feature 'companies with conscience', those that give back, those rare win/win 'shop-ortunities' where you can feel really good that you are not only getting a great deal but also helping a worthwhile cause.

If, like me, you are living in gratitude, and want to find a way to give back consider Macy's Fifth Annual “Shop For A Cause”charity shopping event, has raised more than $34 million for local charities across the country since 2006! Now that is what I call giving back!

Through Shop For A Cause, Macy’s provides participating organizations with shopping passes to sell for $5 each. Organizations keep 100 percent of every ticket sold. Pass holders will enjoy 20 percent or 10 percent off most regular, sale and clearance purchases all day, plus 25 percent off one regular, sale or clearance item in men's, women's or kids apparel or accessories. Some exclusions apply, see pass for details. By purchasing a shopping pass to the event, you will be supporting your favorite cause while enjoying a day of spectacular discounts, entertainment, special events and a chance to win a $500 shopping spree. Another Win/Win!

This year’s Shop For A Cause will take place at all Macy’s stores and on macys.com on Saturday, October 16, 2010.

Shop For A Cause passes sold in Macy’s stores across the country will benefit Feeding America, The Family Violence Prevention Fund and other designated charities. Passes sold online at www.macys.com on Oct. 16, 2010 will benefit the Wounded Warrior Project.

Charities can register to participate in Macy’s Shop For A Cause @ www.macys.com/shopforacause

Do you want to purchase a ticket to benefit a specific non-profit organization? You can look up participating charities on www.macys.com/shopforacause

About Macy's:

Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Macy's stores and macys.com offer distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for epic events like Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Building on a 150-year tradition, Macy's helps strengthen communities by supporting local and national charities that make a difference in the lives of their customers.

 

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FTC Disclosure: In conjunction with BlogRollers Media I am alerting my readers about upcoming events for Macy's Fifth Annual “Shop For A Cause”charity shopping event and I am being provided a $25 gift card to Macy's for my participation in this campaign. No monetary compensation has been received by this blog for our participation. We genuinely feel it is important to share information about retailers who give back to the community!

The stars of America's favorite holiday show, the Radio City Rockettes, are coming your way and want to teach you their moves!

Bring along the little ones as The Rockettes® will show them how to perform those eye-high kicks, provide a glimpse of the history of the Radio City Christmas Spectacular® and tell them what it takes to become a world-famous Rockette. They'll even get to join in a mini-performance and receive an “Honorary Rockette” certificate!

Following the Dance with the Rockettes experience, snag a photo and meet with the stars of the world's most precision dance troupe while they're in your town!

Want to see the Rockettes on stage in all their glory? Spend $50 or more at this event and receive a pair of tickets to their Radio City Christmas Spectacular during their national tour. Plus, enjoy a special offer of 25% off your ticket purchase to the Radio City Christmas Spectacular in addition to your two free tickets with code MACYS at http://www.radiocitychristmas.com/ (offer not valid for NYC shows). It's the perfect way to bring holiday cheer to your family this season!

While you're in store, be sure to register to win a VIP Meet and Greet with the Radio City Rockettes and four tickets to your local Radio City Christmas Spectacular show!

Rockettes at Macy's (all events begin at 2:00PM)

9/25 - Oak Park - Kansas City, KS
10/2 - Cherry Hill - Philadelphia Metro *
10/2 - Edison Mall - Ft. Myers, FL
10/16 - Bridgewater - Bridgewater, NJ *
11/6 - Burlington - Boston/Burlington, MA
11/6 - Providence - Providence, RI

Rockettes Radio City Christmas Spectacular Tour

12/14 – SaveMart Center – Fresno, CA
12/6-12/7 – Honda Center – Anaheim, CA
12/16-12/17 – Oracle Arena – Oakland, CA
12/18-12/19 -- HP Pavillion -- San Jose, CA
12/23-12/26 – Rose Garden Arena – Portland, OR
11/19-12/24 – Ole Opry – Nashville, TN
12/9-12/12 – Nokia Theater – Los Angeles, CA
11/19 – Sprint Theater – Overland Park, KS

11/11-11/28 – Barbara B Mann Performing Arts Center – Fort Myers, FL

11/2-11/29 – Providence Performing Arts Center – Providence, RI
12/3-12/9 – Citi Performing Arts Center – Burlington, MA

* Free tickets with $50 purchase, 25% off discount code and VIP meet and greet giveaway not applicable here

About Macy's:

Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Macy's stores and macys.com offer distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for epic events like Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Building on a 150-year tradition, Macy's helps strengthen communities by supporting local and national charities that make a difference in the lives of our customers.

 

The Rockettes are a big part of the Christmas Traditions in New York City and I couldn't pass up the opportunity to keep you all posted about their upcoming collaboration with Macys! One of my favorite places to shop!

 

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FTC Disclosure: In conjunction with BlogRollers Media I am alerting my readers about upcoming events for Macy's and the Radio City Rockettes and I am being provided a $25 gift card to Macy's for my participation in this campaign. No monetary compensation has been received by this blog for our participation.