Get your #makeup bag ready for Spring! Win the new @janeiredale PureGloss Lip Gloss and Longest Lash Thickening & Lengthening #Mascara

Very slowly here in New York City I'm sensing signs of Spring, the little birds chirping outside the window, and families preparing for Easter. Like most, I wish Punxsutawney Phil has been a bit more accurate about Spring coming early, as we are actually expecting more snow this week which I am NOT looking forward to!

Since my birthday is in early April, I thought I'd host a fun giveaway countdown to my birthday called 'It's MY birthday but YOU get the gifts', and to get ourselves in a festive mood, why not start with a beauty giveaway?

A few years ago I read about using your birthday as your actual 'new year' and not the calendar new year, and I thought that was a fantastic idea! Your birthday is always a great time to take stock of where you've been, where you are, and where you WANT to be.

Back in late February, I shared with you about getting a sneak peek at fab new products for lashes and lips from Jane Iredale Cosmetics for Spring, in case you missed it, you can check it out HERE. And as promised I reached out to the team and arranged to get these fab goodies in your hands just in time for Spring. This way if you are anything like me and clear out your bag seasonally, you can get rid of that mascara of yours (remember the longer you keep it, the more likely it will clump on your lashes, or irritate your eyes), I can't stress enough how important it is to rotate your mascaras frequently whether you consider yourself to have sensitive eyes or not! And I also like to update my lip and eye shadow colors for the new season ahead!

This year I want to be a bit bolder and more dramatic with my makeup, and try out not so much just new trends, but explore which products bring out a bolder and more fun me. I have had so much fun playing with the new Jane Iredale Goodies I got to try out and wanted you to have some fun also!

About PureGloss Lip Gloss

I love that Jane is so innovative and decided to take a good thing and make it that much better! The New PureGloss touts many benefits including:

Ƹ̵̡Ӝ̵̨̄Ʒ - Organic Oils

Ƹ̵̡Ӝ̵̨̄Ʒ - Moringa Butter

Ƹ̵̡Ӝ̵̨̄Ʒ - Lotus Flower Wax

Ƹ̵̡Ӝ̵̨̄Ʒ - Orange Peel Wax

Ƹ̵̡Ӝ̵̨̄Ʒ - Blackberry Extracts

Ƹ̵̡Ӝ̵̨̄Ʒ - Pomegranate Extracts

Ƹ̵̡Ӝ̵̨̄Ʒ - anti-oxidants

Ƹ̵̡Ӝ̵̨̄Ʒ - Vitamin C

Ƹ̵̡Ӝ̵̨̄Ʒ - Vitamin E

Ƹ̵̡Ӝ̵̨̄Ʒ - New improved flatter packaging

Ƹ̵̡Ӝ̵̨̄Ʒ - New improved longer wand so you get the most product from the tube with less waste

And with 18 flattering shades, much like a pringles, I challenge you to be able to settle on just one! You are going to want ALL of these shades ladies!

Longest Lash Lengthening and Thickening Mascara

Longest Lash Thickening & Lengthening Mascara

Much like the PureGloss Lip Gloss, the Longest Lash Thickening & Lengthening Mascara has a new improved flatter packaging and new improved longer wand so you get the most product from the tube with less waste!

Ƹ̵̡Ӝ̵̨̄Ʒ - This is a Vegan/Gluten product

Ƹ̵̡Ӝ̵̨̄Ʒ - Cruelty Free

Ƹ̵̡Ӝ̵̨̄Ʒ - Formulated with a proprietary blend of seaweed lipids to condition, moisturize and protect lashes.

Ƹ̵̡Ӝ̵̨̄Ʒ - Reduces Splitting and Breaking

Ƹ̵̡Ӝ̵̨̄Ʒ - Free of lacquers, shellac and petroleum

Ƹ̵̡Ӝ̵̨̄Ʒ - Resistant to smearing and flaking

My Take:

I love that I can create a wide variety of looks with Jane's products, I can go from day to night with ease all the while knowing I am doing something GOOD for my skin! If you take a moment to read the product testimonials on their site, you'll see good reviews and reviews from users who weren't 100% satisfied, but the difference is, when Jane Iredale Cosmetics gets a less than glowing review, they really want to know WHY the product didn't work, and they actually go back to the lab and find ways to make their products better! Can we satisfy 100% of the people 100% of the time, of course not, but it's nice to see a brand take user feedback so seriously that they keep re-formulating, and bringing new innovations to products that are already best-selling favorites. The newly re-formulated PureGloss Lip Gloss and the Longest Lash Thickening & Lengthening Mascara is proof in the pudding that Jane is really reading your messages and taking your ideas into account. 

How great is it to finally have a product that you can get the most from the tube as possible? That idea benefits US more than it does the brand which is one of the things I think is so cool about it!

Get Social With It:

Don't forget that you will get extra credit in the giveaway for doing so!

Ƹ̵̡Ӝ̵̨̄Ʒ - 'Like' Jane Iredale on Facebook

Ƹ̵̡Ӝ̵̨̄Ʒ - Follow @janeiredale

Ƹ̵̡Ӝ̵̨̄Ʒ - Become a pin friend by following Jane Iredale on Pinterest

Ƹ̵̡Ӝ̵̨̄Ʒ - Want to see Jane Iredale's products in action? Follow Jane on YouTube!

Win It:

When I told my friends at Jane Iredale that it was my birthday and I wanted my readers to share in the gifts, they were more than happy to join in the fun! Win the PureGloss Lip Gloss shade and the Longest Lash Thickening & Lengthening Mascara in the shade of your choice (this is based on product availability at the time of the drawing so pick a few shades just in case!). Let Jane Iredale and Ascending Butterfly pimp those makeup bags for Spring!

Enter using the Rafflecopter Form below, as always, the first entry is easy peasy, and how much extra credit you do is up to you, but you have to be in it to win it!

a Rafflecopter giveaway

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FTC Disclosure: Jane Iredale provided us with the cosmetics featured for editorial consideration, and will be providing prizing for one winner. Sponsor is responsible for prize fulfillment. Neither Ascending Butterfly nor contest sponsor will be held responsible for lost or mis-directed mail. See full Giveaway and Disclosure Policy HERE

What's new in #lashesandlips from @janeiredale #Cosmetics Spring #Beauty

Last week I had the opportunity to attend an evening of Fresh Delights and Mixology at Haven's Kitchen in New York City with the Jane Iredale Cosmetics team and learn about the latest releases for Spring in their iconic skincare line.

Even those that haven't met me in person, know from my posts here, that I custom blend two things, there are two things I have never worn straight out of it's container as is: (1) My Lip Color and (2) My Scent. I prefer to blend them until the result is something totally and uniquely me. So I have to admit I'm always a bit skeptical and picky when it comes to lip color and fragrances, and not everything I get to try makes our pages.

When your first experience with a brand is an entirely transformative one, it definitely stays in your mind and you always want to know what's new and what's going on with the line. At the 2010 New York Makeup Show I got the chance to try out a makover from Jane Iredale's team, for some reason they were the only table I said yes to that day. And while the artist there did appreciate the work that went into my custom blend signature red lip, he wiped the slate clean so to speak and did the entire opposite of what I'm used to in makeup. He gave me a heavier eye and a barely more than nude lip. I honestly didn't recognize myself at first when he was done, but I really did like it. and I kept buying the products he used on me that day, until the gloss which I love, love, love, stopped being made. OH THE HORROR! (I even use that gloss in my signature custom blend red lip!)

It's actually a huge fear of mine that started many years ago with a drugstore brand of red and plum that I fell in love with and a few years later when it stopped being produced and I was back at square one, I was NOT a happy camper! Thankfully my fears were assuaged at Jane Iredale's introduction of PureGloss, this luxurious new formula is creamy on the lips, does NOT use petroleum-based products, and does not feel tacky. (No worries about your hair sticking to your lips on windy days!)

As this is supposed to be Wordless Wednesday, I wanted to make sure this post would be a treat for the eyes too! 

Lips:

All 18 Shades of Jane Iredale PureGloss

PureGloss in color 'Red Currant'

PureGloss in color 'Beach Plum'

PureGloss in color 'Snowberry'

The new formula has a base of organic oils including Moringa Butter, Lotus Flower Wax, Orange Peel Wax, as well as Blackberry and Pomegranate Extracts, and anti-oxidants Vitamins C and E. The new collection offers 18 colorful shades just in time for Spring that give you a natural looking, sheer tint of color!

I have been playing with the colors already and creating my own custom colors and blends with them, but one of our editors who is way better than I am at playing by the rules, has already worn Beach Plum straight out the tube with only her lip liner, and she loved the color on it's own, she wanted me to let you all know it gave great saturation on it's own, a sheer hint of tint and a light hint of fruit is how she described it!

I'm playing with Red Currant, Snowberry, Cosmo, Tangerine, and my editor nabbed Beach Plum! While these glosses are totally seasonless, they are just the pop of Spring I needed to put winter far behind me!

Lashes:

Longest Lash Lengthening and Thickening Mascara

I think the new squeeze tube design is absolutely brilliant, and wish I would have thought of it first! It helps you to dispense an even amount all around the applicator so you don't have to double pump for mascara which helps you eliminate clumps and get out every last bit of product! The formulation is water resistant and lengthens your lashes with the help of plant cellulose fibers, NOT synthetic ones!

PureLash Lash Extender and Conditioner

I have been using the Lash Extender and Conditioner since being introduced to it in 2010, but I read a very helpful hint on the Jane Iredale Makeup Blog that I thought I would pass along here, if you plan to layer both products, don't let the Conditioner fully dry before applying the Longest Lash!

Mixology, The Event:

They chose a warm, lovely, intimate event venue called Haven's Kitchen in Manhattan to debut the new collection of PureGloss and the new formulation and packaging of their Mascara to Bloggers and Makeup Artists, with signature drinks to match the new PureGloss Shades! Here is a mix of pro shots and my shots taken during the event!

Sign Reads: Welcome to our mixology class inspired by the NEW PureGloss Lip Glosses. Come  Experience fresh delights during this colorful event with seasonal food and drink, friends and new makeup for spring.

We learned how to make these super delish cocktails that share the same names as the new PureGloss shades from Jane Iredale!

Snowberry Cocktail with it's matching PureGloss Lip Gloss in front of it,  Red Currant Cocktail with it's matching PureGloss Lipgloss in front of it and last but not least, Beach Plum Cocktail with it's matching PureGloss Lip Gloss in front of it, and a a signature sprig of Lavendar. Jane Iredale grows it in her garden, and her cosmetics come wrapped in her signature tissue paper with a sprig of lavendar on top! Very lovely touch! Great job Haven's Kitchen, they truly customized the cocktails to the colors and to the person behind the brand, genius! It's a detail that did not go un-noticed!

My Take:

The Jane Iredale team put together a wonderful time where bloggers got the chance to try out and find their perfect shade match, and learn how to make the Signature Cocktails when the mixologists gave some of us the chance to get behind the bar and try our hand at making the cocktails. We got a great selection of the new collections to take home and try out and I am sure I speak for everyone when I say I can't wait for Spring to begin here in the city! The new PureGloss formulations have great pigmentation and consistency, and the new  Longest Lash Lengthening and Thickening Mascara has such a fantastic new squeeze tube that really helps to apply it better and smarter!

Get Social:

Ƹ̵̡Ӝ̵̨̄Ʒ - Follow @janeiredale on Twitter
Ƹ̵̡Ӝ̵̨̄Ʒ - Like Jane Iredale on Facebook

Once I get things more caught up here, I'll reach out to Jane's team and see if we can put some touches of Spring in your makeup bag too, so until then tell me butterflies, what is your favorite Lip Gloss Shade ever?

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FTC Disclosure: This is NOT a sponsored post. No monetary compensation has been received to share our event recap coverage. Guests were provided with gift bags to try out the new products, however all opinions are 100% my own!