Showing posts with label Procter & Gamble. Show all posts
Showing posts with label Procter & Gamble. Show all posts

Wednesday, September 6, 2017

#WomanCrushWednesday Challenging the misconceptions of #Latina #Beauty moderated by @EmeraudeToubia #WeAreOrgullosa


You know how every month has an official 'something' day?

September has a quite a few, notable ones including:

Ƹ̵̡Ӝ̵̨̄Ʒ - Self-Care Awareness + International Self-Awareness Month
Ƹ̵̡Ӝ̵̨̄Ʒ - Self Improvement Month
Ƹ̵̡Ӝ̵̨̄Ʒ - Healthy Aging Month
Ƹ̵̡Ӝ̵̨̄Ʒ - National Preparedness Month (ironic in the wake of Hurricane Harvey + Hurricane Irma)
Ƹ̵̡Ӝ̵̨̄Ʒ - Shameless Promotion Month (I thought this was a joke!)
Ƹ̵̡Ӝ̵̨̄Ʒ - Save Your Photos Month
Ƹ̵̡Ӝ̵̨̄Ʒ - Save Your Koala Month
Ƹ̵̡Ӝ̵̨̄Ʒ - Be Kind to Editors and Writers Month
Ƹ̵̡Ӝ̵̨̄Ʒ - International Strategic Thinking Month
Ƹ̵̡Ӝ̵̨̄Ʒ - Superior Relationships Month
Ƹ̵̡Ӝ̵̨̄Ʒ - Women's Friendship Month
Ƹ̵̡Ӝ̵̨̄Ʒ - and National Hispanic Heritage Month from September 15 - October 15th

Earlier this summer (well actually just a little before summer) I attended a launch event in New York City hosted by P&G's (Procter & Gamble) #WeAreOrgullosa Initiative where a frank panel discussion was hosted to challenge the misconceptions of Latina Beauty.

If the name sounds familiar it is because I have written about the program before in a post that was a writing challenge where bloggers/blogueras were asked to share their 'orgullosa' moments - moments we were most proud of. I look back on that post fondly as I still LOVE my list, if you missed that post, check it out HERE, but be sure to come back to this post!

The Orgullosa program is one of the largest platforms for Latinas by Latinas that provides tips and resources in the beauty, home and lifestyle categories.

In partnership with Crest, Herbal Essences, Olay, Pantene, Secret and Venus a panel conversation which was moderated by Mexican-Lebanese actress Emeraude Toubia (she portrays Isabelle Lightwood on the freeform fantasy series Shadowhunters) revealed a three step approach to breaking Latina Stereotypes that included:

Ƹ̵̡Ӝ̵̨̄Ʒ - Digital Lookbook - featuring P&G brands and offering readers product savings, style tips and inspiration for feeling confident, beautiful and orgullosa.

Ƹ̵̡Ӝ̵̨̄Ʒ - Photo Gallery - that offers free downloadable photos - anyone looking to represent Latinas will now have more diverse and inclusive options

Ƹ̵̡Ӝ̵̨̄Ʒ - Docu-style Video - includes live interviews with Latinas capturing cultural stories aimed to inspire other women to embrace the beauty of their own identity

The Video:

Latinas are often stereotyped as sex symbols and boxed in as having one hair color, skin tone and body type, and are sorely under-represented and inaccurately portrayed by media. Challenging these misconceptions and showing that Latinas are multi-dimensional and certainly not 'one-size fits all' is what fueled Orgullosa to put the power of social media to work and partner with Latina Fashion, Beauty, and Lifestyle Influencers to share tips from their daily beauty routines as well as more personal cultural testimonials.

"I was honored to have the opportunity to moderate this inspiring panel; each story reignited passion to celebrate the beauty and diversity of Latinas" ~ Emeraude Toubia

Above: Actress Emeraude Toubia unveils a docu-style video launched by P&G's Orgullosa to celebrate the diversity of Latina Beauty at the #WeAreOrgullosa Event in New York City

Above: Left to Right: Georgina Morillo, Hiliana Devila and Ada Rojas, Far Right Moderator Actress Emeraude Toubia

These ladies are the participants of the Docu-Style Video. I love seeing brands partner with people to tell real stories. 

Above: Had to nab this Product Shot as many of these items were in our gift boxes.

Above: Treat Table with make your own treat mason jars to take home, NICE!

Above: This was during the day so there were no cocktails, but oddly enough this event gets my beverage of the summer award for introducing me to these, there were assorted varieties available for attendees, but these were my favorites with the prickly pear and orange variety (left) being my absolute favorite. I seriously need to find out if they need an Ambassador because I have not been able to stop talking about these!

Above: I  never pass up a flowers shot. Nothing brings more beauty to a space than flowers in my opinion.

Above: You all know I much prefer being behind the camera, so enjoy this rare butterfly sighting of me on the pink carpet 'step and repeat'!


More of these frank conversations need to happen to shatter and bust the definition of 'Beauty' wide open, for Latinas and all women.

There are a myriad of ways we can all be part of the solution, whether it's on Social Media or offline, let's celebrate one another, not bash or bully, not criticize photos or videos of other women. It's super easy to use the anonymity of the internet to join the 'mean girls' society, but it is just as easy to say something kind and WAY more empowering.

Ascending Butterfly has always taken a mind, body and soul approach to overall wellbeing AND beauty. and since I'm always listening to music while I write I am going to quote Lauryn Hill:

"How you gon' win when you ain't right within' ~Lauryn Hill (Doo Wop (That Thing)

I have decided to put my usual #WineWednesday to the side for this month and focus on a #WomanCrushWednesday instead, this week I am making all the ladies including the moderator, Emeraude Toubia, my Women Crush Wednesday.

I am also going to focus on various Women Entrepreneurs in this series.

Many will be the amazing women I met at the NYNOW tradeshow this summer. So be on the lookout for upcoming Women Entrepreneurs in my #WomenCrushWednesday series.

Remember Orgullosa is a COMMUNITY, so please head over and join to keep track of future campaigns and to nab great discounts on those Procter & Gamble household and beauty favorites!

READERS SOUND OFF: How do YOU define Beauty? What makes YOU feel most beautiful? Who is your #WomenCrushWednesday this week? Leave a comment here or tag us on social using the hashtag. And for my Latina Beauties also include #WeAreOrgullosa in your social posts so we all can participate in the ongoing conversation.

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FTC Disclosure: This was a private event for Media, Editors and Influencers, and all opinions are 100% my own!  This is NOT a compensated post although it certainly should be. There were gift bags. I am disclosing this in accordance with the Federal Trade Commission 16 CFR, Part 255 - Guides Concerning the use of endorsements and testimonials in advertising, you may check our Giveaway and Disclosure Page for additional information regarding Ascending Butterfly Disclosure.

Thursday, August 7, 2014

Kiss Your Tooth Sensitivity Goodbye Once and For All with @ProcterGamble @Crest #SensiStop #Spon

Crest Sensi-Stop Strips Event in New York City with Dr. Nancy Rosen, #SensiStop

Awhile back I was challenged to share what event I would like a whiter smile for, you can see HERE for my answer, I was then challenged to share before and after photos of my smile after using Crest 3D White Toothpaste and 3D Whitening Strips, HERE is the post with my results. (Please remember that the giveaway component of that post is now closed).

I was very impressed with my results, and was delighted to find out during a recent Press Preview that the inventor of Crest 3D White Strips, Paul Sagel has also developed Crest Sensi-Stop Strips, a revolutionary at home treatment that is simple, fast and effective at offering both immediate and targeted relief from the pain associated with Sensitive Teeth for up to one month!

Crest Sensi-Stop Strips


Ƹ̵̡Ӝ̵̨̄Ʒ -  Small, flexible, transparent strips that are applied directly to sensitive areas to help alleviate the pain and discomfort associated with tooth sensitivity

Ƹ̵̡Ӝ̵̨̄Ʒ - Unlike toothpastes for Sensitive Teeth, the strips don't have to be used twice a day to be effective

Ƹ̵̡Ӝ̵̨̄Ʒ - 1 STRIP applied for 10 Minutes provides Immediate Relief and up to 1 full month of protection

Ƹ̵̡Ӝ̵̨̄Ʒ - Pricing: A 6 count box has a suggested retail of $19.99, a 10 count box $27.99 and a 12 count box $34.99

See it in Action:

Power Tips from a Pro:

Dr. Nancy Rosen (who is pictured in the collage at the very top of this post), offered us the following advice for helping alleviate Tooth Sensitivity:

Ƹ̵̡Ӝ̵̨̄Ʒ - Ensure you are using a soft bristle toothbrush, preferably a power brush

Ƹ̵̡Ӝ̵̨̄Ʒ - Chew Sugarless Gum or Drink Water right after eating

Ƹ̵̡Ӝ̵̨̄Ʒ - Drink Acidic Beverages through a straw to help decrease the exposure of acid to your teeth

Ƹ̵̡Ӝ̵̨̄Ʒ - See your dentist twice a year for regular exams and cleanings

Ƹ̵̡Ӝ̵̨̄Ʒ - If you are prone to grinding your teeth (especially if you are doing this at night), speak with your dentist about a having a custom night guard made for you

Ƹ̵̡Ӝ̵̨̄Ʒ - Dr. Rosen a New York City based premiere dentist, is recommending the New Crest Sensi-Stop Strips to her patients

My Take:

I had no idea prior to this event how common and prevalent tooth sensitivity for the canine teeth really is. One of my canine teeth is extremely cold sensitive, turns out I share this issue with 30 million other Americans. I am also prone to grinding my teeth which is definitely a double whammy.

Another tip I learned is that Sensitivity Toothpastes are actually not very effective for whitening, so many people alternate between the Sensitive Toothpaste and their regular/preferred variety, but the only way they can actually be effective against your pain is by using them twice a day.

With Crest Sensi-Stop strips you no longer have to sacrifice whitening for the relief of tooth sensitivity, you can now easily have both. 10 minutes once a month is super quick, no waiting for an appointment, no having to buy a special toothpaste and these really are effective, so it's a tri-fecta of teeth fab in my book!

Thankfully I have no cavities and I definitely plan to keep it that way. I love that the strips are flexible and can be adhered directly to where I experience the most sensivity.

Butterflies, Crest Sensi-Stop Strips are not on shelves until Fall, but you can PRE-ORDER them now at!

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FTC DisclosureThis is a Sponsored Post in conjunction with one2one network, Procter and Gamble and Crest who provided me with product to facilitate my review. All thoughts and opinions are my own. Ascending Butterfly does not claim medical expertise, before trying this or any other product featured on our pages please visit your physician. I am disclosing this in accordance with the Federal Trade Commission 16 CFR, Part 255 - Guides Concerning the use of endorsements and testimonials in advertising, you may check our Giveaway and Disclosure Page for additional information regarding Ascending Butterfly Disclosure.

Saturday, June 28, 2014

#Sponsored: #PGeveryday is committed to making every day just a little easier + Coupons & Samples from trusted brands!

After 2 weeks of back-to-back Press Trips and a ton of time away from my own bed, my sleep pattern is having trouble re-adjusting to reality. Even if I feel 'bone tired' getting my mind to 'turn off' for the night has been virtually impossible, putting me on the hunt for sleep tips and ideas to get me back on track.

I found a few solid ideas while checking out the P&G everyday™ website! Much like Ascending Butterfly, they are committed to making every day just a little easier and more rewarding, they aim to inspire, support and empower you to unlock the extraordinary potential in your EVERYDAY life.

It's not about that 'one big moment' butterflies, it's making the most of those sweet little day-to-day pleasures! That's what it's all about.

With content and resources from beauty, family, food, health, home and more + product ratings and reviews, this online platform developed by Procter & Gamble is sure to be one you will want to bookmark! I found a great article called "8 Great Ways to Beat Fatigue" that is helping me to get my sleep routine back on track!

My Take:

P&G is definitely a household name for my family and with a plethora of recipes, product reviews, and coupons this site is definitely on my list of bookmarks!

What is your favorite article from the P&G everyday™ website Butterfly?

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FTC Disclosure: This is a Sponsored Post. I am disclosing this in accordance with the Federal Trade Commission 16 CFR, Part 255 - Guides Concerning the use of endorsements and testimonials in advertising, you may check our Giveaway and Disclosure Page for additional information regarding Ascending Butterfly Disclosure. I was selected for this opportunity as a member of Clever Girls Collective and the content and opinions expressed here are all my own.

Monday, January 20, 2014

Do you have what it takes to raise a future Olympian? @Bounty thinks you do! #TeamUSA #HockeyMoms #BringIt

Bounty, #BringIt, P&G Team USA Youth Sports Fund
Bounty is calling all moms to share their athlete's messy in-home training moments, for every story shared with @Bounty via twitter using the hashtag #BringIt, Bounty will donate one dollar to the P&G Team USA Youth Sports Fund to help aspiring athletes pursue their Olympic Dreams!

There is a reason that across the board, be it an athlete, a celebrity, or anyone winning an award of any kind really thank God and their Mom first. We start life with a cheerleader who is always on our team. Who is there no matter how messy life gets. Who catches us when we fall, encourages us when we fail and teaches us when to laugh at ourselves and how to be good sports. Lessons we take with us no matter where the road leads.

P&G has been thanking and celebrating moms and one of the ways you may already know about is with the P&G Thank You, Mom | Pick Them Back Up | Sochi 2014 Olympic Winter Games commercial, here it is from YouTube in case you missed it:

The touching and heartfelt moments shared are those moments that many moms can relate to. Those laughs, tears, successes, triumphs, and bumps in the road that all make up motherhood.

Bounty invited a select group of Bloggers to enjoy a dinner with Team USA Hockey Moms as well as Olympian Julie Chu and her "#BringIt" Mom Miriam. Linda Lamoureux, mom of Jocelyne and Monique Lamoureux, Marilyn Decker, mom of Brianna Decker, Mary Duggan, Mom of Meghan Duggan, Ahlise Coyne, mom of Kendall Coyne, and Maura Bellamy, mom of Kacey Bellamy.

Vera Sweeney of Lady and the Blog
Vera Sweeney of Lady and the Blog was the panel moderator

There was a moderated panel first which was moderated by Vera Sweeney of Lady and the Blog who asked the Team USA Hockey Moms to share about their messiest moments raising their amazing Olympian daughters as well as the things that most people don't get to hear, like Financing the career of an aspiring Olympian. Many moms shared about their messiest moments being picked up with Bounty, but they also shared about being honest with their children about the Family's Finances at all times, the cost of the equipment, gas to travel to matches, and everything in between. Raising an Olympian can really add up folks! Which is why I think it's great that P&G is offering to help P&G Team USA Youth Sports Fund to help aspiring athletes pursue their Olympic Dreams!

Center holding Microphone Olympian Julie Chu, Right: (seated) her mom Miriam

Team USA Olympic Hockey Moms Panel
Team USA Olympic Hockey Moms Panel

Team USA Olympic Hockey Moms Panel
Team USA Olympic Hockey Moms Panel

Vera Sweeney Moderates Panel with Team USA Olympic Hockey Moms
Vera Sweeney Moderates Panel with Team USA Olympic Hockey Moms - Love that I caught Miriam's hands in motion!

After the panel we got to enjoy dinner with the Team USA Hockey Moms, and there was a different mom at each table, I had the pleasure of enjoying Ahlise Coyne's company during dinner, and loved the extra touch of a recipe booklet that included a recipe from each mom (I will try to scan these and post them to a pinterest board as soon as possible), recipes included: Pepperoni Bake, Chicken Enchiladas, Miriam's Famous Pork Rib, White Chili, Stuffed Green Peppers for 6, and Angel Hair Pasta!

Tracy from Ascending Butterfly and Right: Ahlise Coyne, mom of Olympian Kendall Coyne
Left: ME! Tracy from Ascending Butterfly and Right: Ahlise Coyne, mom of Olympian Kendall Coyne - I thought it was super cool of her to put her pin on me to take the photo!

Ahlise was definitely a great sport and she has a great sense of humor, I think our table was probably the loudest as we were laughing a lot and having a great time! We even tried to convince her to start a blog. Especially starting with her Olympic experience at Sochi this year!

Left: Geanine from Macaroni Kid (East Bronx/NYC Downtown), to her right ME! Tracy from Ascending Butterfly, Center: Ahlise Coyne mom of Olympian Kendall Coyne, to her right Kimmie Smith who pens Kitten Lounge and is an accessories expert and to her right is her lovely sister! Photo Credit: Geanine P.

My Take:

Raising an Olympian has its share of messy moments but with love, laughter and patience it's definitely possible! And when life gets messy it certainly can't hurt to have extra Bounty on hand to pick it up!

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FTC Disclosure: This is NOT a compensated post, however I was provided with a Gift Bag and a great dinner! However, All opinions are 100% my own!  I am disclosing this in accordance with the Federal Trade Commission 16 CFR, Part 255 - Guides Concerning the use of endorsements and testimonials in advertising, you may check our Giveaway and Disclosure Page for additional information regarding Ascending Butterfly Disclosure.

Monday, June 24, 2013

Are YOU Ready to "Give a Girl a BREAK"? + We asked a Life Coach the 'big 3' life questions! @Always @maria_marin #Empowerment

#ad: This post is brought to you by Always, a Procter & Gamble Product however no monetary compensation has been received!

Each and every single day women are trying to pursue their dreams and realize their passions. Unfortunately, oftentimes, they are held back by other women which is way more hurtful. This year when I attended the #StrongMomsEmpower summit we were asked to take the StrongMoms Pledge and promise to help one another, not criticize, judge or hold each other down or back. So when P&G shared their current "Give a Girl a Break" initiative with me I knew I had to share it with all of you!

Research shows that helping others and being in the supporting company of other women actually reduces stress and makes women healthier, not to mention happier. We all know the rush that we get when donating or doing something good. That feeling is actually due to the release of oxytocin. So physiologically you actually feel good by DOING good!

P&G and their products are definitely a household staple for us, and I'm sure it's the same with you! So I had to admit that I found it very fitting that one of their brands that is there for women during a time they feel pretty vulnerable, hormonal and many times downright crummy, would partner with three teams of passionate female filmmakers who created short films showing how support from other women can make a difference!

About "Give a Girl a Break" and Always:

P&G's leading feminine protection brand, has been empowering women through it's products and education programs for 30 years. Always champions women who support each other and they will carry out this mission via the "Give a Girl a Break" program which encourages women to lend a supportive hand to other women and help support them in realizing their dreams.

You can join "Give a Girl a Break" to support other women at

A Life Coach gets to 'Ask the Coach'

Many moons ago I was an IT recruiter, and it eventually led to Career Counseling, (which I love) and then Life Coaching just organically followed. As a Life Coach, there are three questions that come up quite often, and P&G gave me the chance to pose any questions I wanted to motivational guru and life coach Maria Marin. (Fellow Subscribers to Latina Magazine may already know who she is!) But for those who don't, Maria is one of 25 most powerful women selected by top publication People in Español in 2012. She was also recently named one of the most influential women in radio by Radio Ink Magazine (2013). Maria's mission is very similar to my own: 'To help others believe in themselves'.

María partnered with P&G to film her answers to my questions! Want to get answers to the biggest three questions most women beat their heads against the wall to figure out? Then WATCH:

Get Social With It:

Ƹ̵̡Ӝ̵̨̄Ʒ - "Like" Always on Facebook
Ƹ̵̡Ӝ̵̨̄Ʒ - Follow @Always on Twitter
Ƹ̵̡Ӝ̵̨̄Ʒ - Follow @maria_marin on Twitter

My Take:

If you are old enough to remember life before wings you know just how far we've come! Thanks Always! I think this is a fantastic initiative and I'm happy to see Always doing something so creative to empower young women to achieve their dreams and pursue their passions. And a very special thanks to Maria Marin for being brave enough to let a fellow Life Coach give her the hard questions!

Butterflies, visit the initiative on Facebook and come back and tell us which team got YOUR vote!

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FTC Disclsosure: No monetary compensation has been received to share this Social Good Initiative with our readers, product samples were sent to us and all opinions expressed herein are 100% my own!